Great Options For Business Card Finishes
Yes, a business card is the standard way to communicate your basic professional information. But your business card can be anything but standard! Aside from being a means for contacts to get in touch with you, it can also be an opportunity to convey a clear message about yourself and your business.
Luxurious, quirky, practical, or bold, your business card can be a game-changer in the way others perceive and remember you. But in this day and age, there are a lot of creative and unique business cards out there. So, how do you make yours stand out? Fortunately, a professional print agency like PrintPro can help you design the perfect card to reflect what you have to offer.
Let’s examine some of the printing techniques that can enhance a business card and really take it to the next level:
Matte Finish
Matte finishing on a business card is a very standard way to add a smooth and clean coating. Simple and effective, a matte finish will keep your business cards looking fresh and unfaded for many years. In addition, it will reduce smudges from fingerprints.
Worth noting is that a matte finish is not easy to write on, so avoid this finish if you plan to write appointments or additional information on your business card for clients.
Embossed/Debossed
Embossing is the process of creating a raised word or image on paper. It’s achieved by pressing the paper over a customized die. Debossing is the opposite, where a word or image is physically sunk into a piece of paper.
Embossing and debossing are both interesting ways to make your business card pop. Adding texture to just a logo or single word can make it subtly stand out from the background. Plus, it’s tactile and can literally make your card tough to put down.
Both embossing and debossing make business cards bumpy and difficult to write on. If a writable surface is important to you, then consider another option for your business cards.
Varnish
Varnishing a business card will give it a high-gloss, reflective finish. It’s also possible to use spot varnishing—a technique where just words or images are varnished onto an otherwise matte background. Spot varnishing can be a good alternative to embossing, as it slightly raises specific features of your card without making it bumpy on both sides.
Metallic Foil
If you’re going for an ultra-elegant vibe, foil stamping is a pricier technique that can really deliver. Printing your logo in gold, silver, or copper foil can be a stunning way to dazzle clients right from the get-go.
Die Cutting
If you’re tired of the same old rectangular card, why not change up the shape? With die cutting, you can create a business card in whatever shape (and with whatever cutouts) you desire. Want an oval card, a card that looks like Swiss cheese, or a card shaped like a horse? These are all options with die cutting.
While die-cut cards will definitely stand out in a stack of plain rectangles, you should also be aware that they sometimes offer much less space for printing the personal details you want to include on your business card.
Business Card Printing Winnipeg
No matter your goals, PrintPro can help you create a perfect business card that will stand out a cut above the rest. To get started on your next printing project, contact us today!
